A successful series of UK advertisements that helped spread the word about the dangers of asbestos but saw its funding cut last year is set to return in 2012.
According to The Daily Mirror, the government-run advertising campaign – dubbed Hidden Killer – was started in 2008 and emphasized the increased risk of asbestos exposure that workers in the construction industry faced. However, last year the campaign was halted after its budget was slashed amid a number of budget cuts.
After pressure from a number of anti-asbestos groups and unions, the Health and Safety Executive revived the anti-asbestos ad campaign for 2012.
Educating the public about the dangers associated with asbestos is extremely important in the UK. The Mirror reported that 4,000 people die of asbestos-related diseases annually, and that 2,000 died of mesothelioma in 2010.